For applications such as digital menu boards in QSRs, commercial displays are designed to operate in a variety of conditions including high levels of ambient brightness 24 hours a day, whereas home-use TVs assume a dim or darkened room 5 or 6 hours a day.
Restaurant operators can no longer afford not to go with outdoor digital menu boards. When all the costs are added up, outdoor digital menu boards deliver a comparable ROI, and provide the flexibility to change content on a moments notice.
Digital menu boards provide new opportunities to uniquely engage customers in ways that can drive sales, profitability and loyalty and therefore can play a vital role in in today’s innovative drive-thru quick service restaurant (QSR) operations.
We all have a fair weather friend that only participates when conditions are just right. Delivering Power over Ethernet (PoE) is a technology that, like a fair weather friend, may not be well suited for all outdoor weather conditions.
Providing help for QSR managers in evaluating outdoor digital displays and determining the best options for a drive thru applications.