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  • Fast Casuals and the Digital Menu Movement – Why these two go hand in hand

    by Mike Pierce | Apr 26, 2018
    people at fast casual

    Not only is the usual fast casual customer time-conscious, but he/she is addicted to smartphones and digital signage and wants new experiences with the amount of time allotted. Fast casuals continue to explode in popularity with the restaurant industry, mainly because its customers happen to be the largest customer base.

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  • Sneak Peak into Three Secrets to a Highly Profitable Menu

    by James Dever | Nov 20, 2017
    landing page sneak peak of TL Jim D

    Digital menus are slowly becoming commonplace in fast food and casual eateries. This advancement in technology is an major improvement for, not only customers, but store owners as well. Visibility to menu items has dramatically increased, while costs spent on board replacements and LTO changes have decreased.

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  • Action-packed signage: all it takes is some rephrasing

    by Rob Greer | Oct 09, 2017
    supermarket indoor digital menu board promotion

    If your products seem to be selling worse than your competitors, don’t give up on what you’re selling. Drop the messaging your products currently use, and make way for more dynamic language that speaks to today’s trends.

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  • Are Digital Menu Boards Really Good for Driving Business Growth?

    by James Dever | Mar 10, 2017
    indoor digital menu board

    The benefits of digital menu boards over static can be generally organized into two groups: hard (quantitative) benefits and soft (qualitative) benefits. Over the past several years, industry research, as well as our own customer experience, has shown measurable quantitative and qualitative benefits associated with implementing digital menus.

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  • Keys to Successful Quick Serve Restaurant Up-selling

    by Rafael Klatil | Aug 12, 2014
    upselling

    If you aren’t upselling your customers, you won’t be able to maximize your revenue. Indoor and outdoor digital menu boards and order confirmation systems offer key benefits including: presentation quality, visibility, dynamic colors, and rotating messaging.

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