Fast Casual eateries have taken the country by storm since the 2000’s. The average weekend warrior commonly scrolls his/her phone for local dining that ranges from gourmet burgers to street noodles. With our largest generation to date as fast casual’s main customer, this cross-over dining platform is here to stay.
The main reason Fast Casual restaurants are currently booming may be due to their innate ability to connect with their customer base. But what exactly does that entail?